From the creativity of Stefano Seletti, artistic director of the design brand...

From the creativity of Stefano Seletti, artistic director of the design brand Seletti,  arrives at 10 Corso Como, a new, genderfree and across-the-board project is born. Acronym of the claim (R)evolution Is The Only Solution, that has always characterized Stefano Seletti’s experimental approach, RITOS is a gender free clothing line with an open and inclusive identity. “I have always looked at the world of fashion with passion; it is a field from which I have drawn and learnt a great deal; I have carefully observed and curiously sought out the discussion with those who are part of that world, the fashion designers, but also those who work in stores and have direct daily contact with the taste of the public and the evolution of trends”, says the founder and artistic director of RITOS”– Stefano Seletti 

10 Corso Como has been proud to take part in the Convivio since the very b...

10 Corso Como has been proud to take part in the Convivio since the very beginning, Convivio is one of the oldest fashion benefit events in Milan, an exhibition market and a gala dinner, helped by the best designers and fashion brands so far. A significant signal has been given to support research, fundamental to experimenting with new treatments, prevention, but also social and health care, by involving designers and Maisons which have been called upon since the first edition to donate clothing, accessories and objects to be put on sale at 50 percent.  The proceeds of Convivio are going to ANLAIDS, Associazione Nazionale per la Lotta contro l’AIDS/HIV, against stigma and in favor of a culture of well-being and social inclusion of all forms of diversity.  

20 years ago, Pharrell Williams met New York dermatologist Elena Jones. It wa...

20 years ago, Pharrell Williams met New York dermatologist Elena Jones. It was with her that he launched Humanrace Skincare: “Our starting point was about mind, body and soul. We realized that we needed to go further and the idea of skin care came naturally.” Effective ingredients, and clean formulations developed with 20 years of skin health expertise.  HUMANRACE, Allure Best of Beauty 2022 Award Winner can be found exclusively at 10 Corso Como Milano.

The Shaker system Kvadrat and Raf Simons introduce a new chapter of their col...

The Shaker system Kvadrat and Raf Simons introduce a new chapter of their collaboration at 10 Corso Como. The Shaker system reflects a new kind of home living, a contemporary concept where beauty is synonymous of order. Drawing inspiration from American Shaker culture Raf Simons designed with Kvadrat a storage system and a range of accessories honouring utility, function and rethinking materiality. As part of this scenography the wooden rafters and the accessories, which range from textile bags, caps and slippers, soft woollen throws and cushions, to leather-clad mirror trays and boxes, tote bags and keychains. A view of the whole house to make a uniform family of accessories based on the power of unity: one system, one colour, one textile.