Mizuno and 10 Corso Como join forces to inaugurate a new and dynamic chapter in contemporary performance with the launch of the Mizuno x 10 Corso Como – Aurora Reflective Running Capsule. This exclusive partnership combines Mizuno's century-old technical heritage with the cultural and curatorial vision of 10 Corso Como, giving rise to a sophisticated apparel collection that intertwines performance, movement and design.

The collection will debut at the Mizuno pop-up store at 10 Corso Como, open to the public from 2 to 22 February 2026, a space designed to showcase the entire Mizuno universe through its most innovative products. Visitors will be able to discover not only the running capsule, but also a curated selection of Breath Thermo™ garments — Mizuno's heat-generating technology, designed to ensure high performance even in extreme weather conditions — as well as Mizuno Sportstyle clothing and footwear that offer a contemporary interpretation of the brand's lifestyle athletics concept.

With Milan taking centre stage on the global scene in February, Mizuno is consolidating its presence with the opening of Mizuno House, an immersive brand environment located on the first floor of 10 Corso Como, open from 6 to 22 February 2026. Designed as a cultural and community hub, Mizuno House will host meetings with athletes and product storytelling sessions, offering an authentic experience that embodies the Japanese brand's spirit of innovation and performance.